Mobile Predictions for 2018

As the year comes to a close we are always trying to predict what will happen in mobile search for the new year.  Personally for me and my agency I am leaning a lot less on backlinks and developed a method to boost local rankings. I can’t really give you the nuts and bolts of …

from Ysais SEO http://ift.tt/2CnWYi2
via Ysais SEO




from WordPress http://ift.tt/2BTzRus

Comments

Post a Comment

Popular posts from this blog

What may be slowing your site down (and how to fix it)

Image
A slow site is a slow death for a brand. Whether you have a blog, an online storefront or anything else, your viewers need to able to form a positive impression fast. You have to be able to load a page quickly to pull that off. Back in 2012, there was a study that found it takes under 3 seconds  for people to decide whether or not your site is worth staying on. It’s that quick; they click the link and they form an opinion. That study focused more on website design, which is certainly a crucial element to consider. But if in that time your site hasn’t properly loaded or doesn’t allow the user to begin interacting with content or features, you have probably lost a customer. KissMetrics found that users were  more than 40% more likely  to abandon a page if it took more than ten seconds to load. Their patience was a little higher for mobile sites as they expected to have a longer load time through their phone than their desktop. But the average abandonment time was still 6...
Read more

How to optimize your Google My Business listing

We all know the immense importance of local search. It’s about dominating the SERPs for search queries which are closely tied to the user’s location, therefore driving customers to your business with a user intent that is very tangible and very immediate. In terms of local searches, Google will rank your business based on relevance, distance and prominence . Your Google My Business listing plays a vital part in boosting your rankings for local search, as well as cementing your online presence outside of your website. From our experience, Google My Business listings are definitely not leveraged enough. There is a tendency to set up a listing, verify it and then forget about it. Yet there are so many reasons to ensure you have a fully optimized listing and one that you update regularly. First and foremost, Google My Business profiles are still the most influential factor in local search results. As if that wasn’t enough, it has never been more important to bolster your presence in t...
Read more

The 12 most important elements of a technical SEO audit

Image
Contrary to popular belief, technical SEO isn’t too challenging once you get the basics down; you may even be using a few of these tactics and not know it. However, it is important to know that your site probably has some type of technical issue. “There are no perfect websites without any room for improvement,” Elena Terenteva of SEMrush explained. “Hundreds and even thousands of issues might appear on your website.” For example, over 80% of websites examined had 4xx broken link errors, according to a 2017 SEMrush study , and more than 65% of sites had duplicate content. Ultimately, you want your website to rank better, get better traffic, and net more conversions. Technical SEO is all about fixing errors to make that happen. Here are 12 technical SEO elements to check for maximum site optimization. 1. Identify crawl errors with a crawl report One of the first things to do is run a crawl report for your site. A crawl report, or site audit, will provide insight into some of your s...
Read more